Characteristics of Citizen WatchesFounded in 1918, Citizen has over a century of experience creating quality timepieces. Understanding a watch is an investment and an accessory that blends style and functionality, Citizen believes watches should be made for everyone the citizens of the world. When you put on a Citizen watch, the dedication to craftsmanship is evident with each piece displaying the triumphs of engineering. Citizen's slogan "Better Starts Now" describes their ever advancing innovation in design and craftsmanship as well as their Eco-Drive technology. For 40 years, this light-powered watch has served as a model for how a brand can service not only customers but the environment as well.
Popular Citizen Watch CollectionsThey feature Citizen's cutting edge E660 movement and the Eco-Drive technology, which uses renewable energy to ensure this beautiful watch will never run out of power.
Stand out in style with the Axiom family, designed as a chic fashion piece that can be worn during the day or night. Designed with a white strap with rose gold accents, the watch style provides an intriguing contrast.